Income growth is a key government policy. Raising the country to high-middle income status by the end of the decade is a key policy priority for the President. This will be a powerful driver for the consumer sector.
The Central Asia region is home to 71.4 million consumers and has a combined nominal GDP worth US$282 billion. The World Bank’s GDP PPP calculation shows potential regional growth of almost 200% as the economies start to open up to international investment and to modernize.